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summer travelers

How AI is revolutionizing travel planning - USF News

Artificial intelligence is transforming how people plan travel with personalized, instant itineraries that once took hours to build.

August 1, 2025Business News, Research and Innovation

Seden Dogan, USF assistant professor of instruction in the School of Hospitality and Sport Management, says this shift in using ai is more than a trend. It's the new normal.

August 1, 2025Research and Innovation

As summer wraps up, Brooke Hansen, associate director at the ßÙßÇÂþ»­ School of Hospitality and Sport Management, shares her tips on how to take advantage of the remaining summer travel deals.

July 31, 2025Research and Innovation

USF's Brooke Hansen, associate director in the School of Hospitality and Sport Management, shares tips for late summer travel.

July 31, 2025Research and Innovation

omba ranking top 10

USF’s online MBA breaks into national top 10, says Princeton Review

The program is among the best in the country, climbing to No. 10 overall, rising seven spots from last year. USF also secured the top spot in Florida, according to the 2025 rankings.

July 31, 2025Business News

wolf branch brewery

USF Brewing Arts student lands brewing role, class brew heads to Ulele

Jonathan Ruiz is part of the current class of the USF Brewing Arts program. The cohort's collaborative beer project, a Guava German Gose, will be piloted at Ulele Brewery in Tampa.

July 30, 2025Business News

School of Hospitality and Sport Management

Tourism, sport and entertainment programs merge to form ßÙßÇÂþ»­ School of Hospitality and Sport Management

Launching in fall 2025, the merged school will give students on all three campuses more career pathways and a global perspective on the interconnectedness of hospitality, tourism, sport and entertainment.

July 29, 2025Business News

Group photo at Amgen's summer camp

USF, Amgen empower teens through entrepreneurship camp

Tampa teens are getting a head start in STEM and entrepreneurship. From pitching business ideas to learning from Khan Academy's Sal Khan, these students are building skills — and confidence — for the future.

July 28, 2025Business News, Entrepreneurship, Events

Data analyzed by payments processor Square indicates that we may be experiencing "tipflation" fatigue. Square analyzed only transactions over $5 and tips over $1.

July 25, 2025Research and Innovation

A wide shot showing the crowd and stage at the 2025 AIB conference.

USF professor presents research on automation and foreign investment at AIB conference

The team examined how rhetoric around reshoring — when companies bring manufacturing and production operations back to its home country — aligns with corporate behavior in the automotive industry.

July 25, 2025Business News, Research and Innovation

group picture from bulls finance summer camp

High schoolers explore stocks, fintech and investments at USF’s finance camp

In its second year, the Bulls Finance Summer Camp covers topics like personal finance, investments, corporate finance and fintech through a mix of interactive lectures, collaborative projects, and industry tools.

July 24, 2025Business News

In August, Sarah Combs, a USF Muma College of Business alumna, will depart after 15 years in leadership roles to become CEO of Metropolitan Ministries.

July 23, 2025Business News

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Welcome to USF Muma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, six schools, and all business.